Effective Date: May 27, 2026
 

First Choice Auto & Truck Repair, Inc. ("First Choice," "we," "us," or   "our") respects your privacy. This Privacy Policy explains what information we collect, how we use it, and the choices you have about  your information when you interact with our website firstchoicefleet.com, contact us by phone, submit any of our forms, or receive communications from us.

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Information We Collect

 

We collect information you provide directly to us, including:

  • Contact information — your name, phone number, email address, and mailing address when you submit a form, request service, or sign up for SMS updates.
  • Vehicle information — vehicle make, model, year, VIN, mileage, and service history when you bring a vehicle in or request a quote.
  • Communications — the content of calls, text messages, emails, and any other messages you send to us.
  • Business information — if you contact us about fleet or commercial services, your company name, role, fleet size, and related details.

 

We also collect information automatically when you use our website, including:

  • Device and usage data — IP address, browser type, pages visited, time spent, referring URL, and similar analytics data.
  • Cookies and similar technologies — used to operate the site, remember preferences, and measure traffic. You can control cookies through your browser settings.

 

How We Use Your Information

 

We use the information we collect to:

  • Provide, schedule, and complete vehicle repair and maintenance services.
  • Respond to inquiries, quotes, and service requests.
  • Send appointment reminders, service updates, and customer-care communications by phone, email, or SMS.
  • Send promotional and marketing communications by SMS only if you have expressly opted in (see SMS Communications below).
  • Improve our website, services, and customer experience.
  • Comply with legal obligations and enforce our agreements.

 

SMS Communications

 

If you provide your phone number and check the SMS consent box on our opt-in form at firstchoicefleet.com/sms-signup, you agree to receive SMS messages from First Choice Auto & Truck Repair. These messages may include appointment reminders, service updates, follow-ups, and promotional offers related to vehicle service.

  • Message frequency varies.
  • Message and data rates may apply.
  • Reply STOP at any time to opt out of all SMS communications.
  • Reply HELP for assistance, or contact us at (302) 656-1433.
  • Carriers are not liable for delayed or undelivered messages.

 

Your mobile information will NOT be shared with third parties or affiliates for marketing or promotional purposes. All other categories of information may be shared with the third-party service providers listed below solely to operate our services.

 

How We Share Your Information

 

We do not sell your personal information. We share information only in the following limited circumstances:

  • Service providers — we use trusted third parties to operate our
    business, including:
    – LeadConnector / HighLevel (CRM, scheduling, communications)
    – CallRail (call tracking and call analytics)
    – Google (Ads measurement and website analytics)
    – Twilio (phone and SMS infrastructure, via LeadConnector)
    – Our website hosting and email providers
   

These providers process information only on our behalf and under contractual confidentiality obligations.

  • Legal compliance — when required by law, subpoena, or court order, or to protect the rights, property, or safety of First Choice, our customers, or others.

  • Business transfers — in the event of a merger, acquisition, or sale of assets, information may be transferred as part of that transaction.

 

Data Retention

 

We keep your information for as long as needed to provide services, comply with legal obligations, resolve disputes, and enforce agreements. Service records are typically retained for at least seven years to support warranty, inspection, and regulatory requirements.

 

Your Choices and Rights

 

  • Opt out of SMS — reply STOP to any of our text messages, or contact us at (302) 656-1433.
  • Opt out of email marketing — click the unsubscribe link in any marketing email, or contact us.
  • Access, correction, or deletion — you may request a copy of the  personal information we hold about you, correct inaccuracies, or request deletion by contacting us at the address below. We will respond within a reasonable time frame and as required by applicable law.

 

Children's Privacy

 

 Our services are not directed to children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided us information, please contact us and we will delete it.

 

Security

 

We use reasonable administrative, technical, and physical safeguards to protect your information. No system is perfectly secure, and we cannot guarantee absolute security.

 

Changes to This Policy

 

We may update this Privacy Policy from time to time. The "Effective Date" at the top of this page indicates the most recent revision. Material changes will be noted on this page or communicated to you directly.